Develop Strong Communication Skills. Combine Creative Thinking With Business 策略 at NU.

In marketing, we often refer to the “four Ps”: price, place, promotion, and product. The 市场营销 Communications degree has a strong focus on the promotion part of the marketing mix.

Our program helps students understand and develop the strategies that are used by companies to reach their target market through various types of communication.

We use interactive, hands-on learning opportunities to help students develop a unified and seamless experience for consumers to interact with the brand. This program Includes all aspects of marketing communication such as advertising, sales promotion, public relations, direct marketing, and social media.

At 竞技宝app下载 University, you’ll start your major classes your freshman year. In fact, all 竞技宝app下载 University 市场营销 Communications students get to design a marketing communications campaign for an actual company during their first year.

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Students listening to an employer at the Internship Mixer

Strategic Communication

We empower students to grasp and craft the strategies employed by companies to engage their target audience through diverse communication channels.

Laptop and cellphone with social media on screen

Interactive Learning

Through immersive, hands-on experiences, students learn to create a seamless brand experience, fostering meaningful interactions between consumers and the brand.

Designers writing on the whiteboard for design strategies

Comprehensive Approach

We cover all facets of marketing communication, including advertising, sales promotion, public relations, direct marketing, and social media, providing a well-rounded education.

Featured Courses

What will you learn in the 市场营销 Communications program at 竞技宝app下载 University?

市场营销 communications bba curriculum guide

市场营销 communications bba / mba curriculum guide

追求 Industry Excellence

Our professors and students share details about what makes the 市场营销 Communications program unique at NU.

What Jobs Can You Get with a 市场营销 Communications 学位?

校友 from this program are making a significant impact in the field, both domestically and on the global stage. They’ve found success and are contributing their expertise to renowned companies

Potential positions include: